Key Performance indicators:

The following parameters are tracked for every email campaign sent via Mailmodo:

Sent: The number of emails sent in the campaign

Delivered: The number of emails that reach the inboxes of your contacts.

Open: The number of emails that were opened by the subscribers

Clicks: The number of subscribers who ‘click’ on at least one link in the email.

Submission: The number of subscribers who submitted the form attached inside the email

Bounce: The number of hard and soft bounces from the subscribers' list

Unsubscribe: The number of contacts who unsubscribe from your list.

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